Mobile Pop-Ups
Before Cinépolis Luxury Cinemas switch to printed menus, the menus were accessible through a QR code that guests would scan at their seat. During this time, we utilized mobile pop-ups to advertise our limited time offers and combos. The goal was to increase per cap and educate guests on special offerings.
Additional contributions: I created multiple iterations of these designs that were displayed on in-store digital signage. I also managed the content on the menu QR codes, ensuring the menus were correct for each location and managing the pop-up schedule.